
For our presentation tomorrow we have chosen a somewhat unusual topic. Since the course is on Project Management most groups have chosen to work on things like the Wembley stadium, the Sydney Harbour Bridge or some other major construction project. We have decided to emphasize the fact that we are doing a degree in Health Management instead and are discussing the management of the SARS outbreak in Hong Kong. It is an interesting topic but, as it doesn't really fit the frameworks we have been taught in class which were often designed for construction or IT type projects, it is not an easy one. For our marketing essay we have taken a similar approach. I am so sick and tired of hearing about Easyjet, Tesco or the iPod. All my classes recycle these same examples over and over again. There is some logic to it but it is not something that interests me personally. Our essay instead deals with marketing of Tamiflu, the anti-flu drug.
As you can imagine a lot of my reading over the past few days has focused on infection risks and viral spread. I think I may have discovered a new method of disease transmission in the process. I now have reason to suspect that viruses can be transmitted from computers to humans. For two days now I have been sniffling and coughing. I have already had to restock on Kleenex. I can only hope that it is flu rather than SARS.
1 comment:
Nou ben ik wel benieuwd wat ik moet verstaan onder "getting up early". (Ik ben tegenwoordig niet snel meer onder de indruk.) Ik zou trouwens denk ik gekozen hebben voor een project dat helemaal mislukt is (Omo Power of zo). Veel leuker dan al die succesverhalen! Maar ja, misschien zit ik daarom ook wel niet op een business school...
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